Grupo A Secures a Privileged Market Position


Spanish partner, Grupo A, has had a rewarding and successful first half of the year.

They are proud to announce that they have become a Guest Member of the Spanish Marketing Association (MKT). MKT is a highly respected professional association that brings together almost a thousand partners consisting of marketing companies, executives and marketing professionals in Spain. Due to Grupo A’s 20 years of Field Marketing experience and their well-earned reputation within the industry, they have been invited to join the Marketing Association as a collaborating member. Grupo A is an active member of the Committee for Sporting and Technological Marketing Activities, and they will attend the Association's 10th conference due to take place on the 23 of May 2018 in Madrid. This conference is set to focus on central themes of geo-marketing and business.

Grupo A has also managed to secure itself a privileged position in the highly competitive Luxury Sector. Focusing on luxury items like perfumes, cosmetics and fashion, they have managed to capture this sector of the market by offering expert promotional services in the leading department and cosmetic stores throughout Spain.

Their unrivalled ability to source the right personnel from limited available resources in order to provide national coverage of the project, has assisted in this rapid market penetration.

Due to advanced digital technology that provides seamless integration, from hiring and training, to the transmitting of data, such as photos, gives clients a transparent, up to the minute account of proceedings. The client experience is enhanced through real time reporting, web access to data, and systems warnings when untoward incidents occur. The whole process is managed by Grupo A’s dedicated team who are available 365 days a year to closely monitor and manage the teams and report back to clients.

Should you have a project in Spain that requires expert field marketing please get on touch with Grupo A to see how they can help.

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